Author: Beth Johnson

Data Lovers’ Gift Guide 2018

Can’t figure out what to get that special data professional on your list? Back by popular demand, our Data Lover’s Gift Guide helps you choose the perfect gift for that data analyst, visualizer, engineer, BI pro or data scientist on…

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Pythian helps AEG Presents target the right prospects at the right time

AEG Presents is a company focussed on driving ticket purchases for its global entertainment parent, AEG Worldwide. But it was getting tougher to compete against rival event companies by putting relevant offers in front of customers. Why? Simply because the…

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Black Friday is coming. Is your customer data ready?

As a retailer, Black Friday can make or break your end-of-year sales targets. It’s when customers expect savings on their favorite products, and you expect deal-seeking customers to line up at your door or flock to your website. But special…

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How AEG Worldwide Delivers Superior Customer Experience With A Cloud-based Analytics Platform

We recently helped AEG Worldwide, a leader in the live entertainment industry, align their marketing programs with their individual ticket buyers with a big data solution that provides AEG with a full view of their customers’ behaviors and preferences and…

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The Changing Role of BI Professionals: The Importance of a Modern Data Platform

The following is the fourth and final in a series of four blog posts on the evolving roles, skills, and functions played by business intelligence and data professionals. The first three blog posts on the changing roles of BI Professionals…

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The changing role of BI professionals: The perfect candidate

The following is the third in a series of four blog posts on the evolving roles, skills, and functions played by business intelligence and data professionals. In our first two posts on the changing role of BI professionals, we offered…

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The Changing Role of BI Professionals: Why managers think beyond BI skills when hiring analytics talent

The following is the second in a series of four blog posts on the evolving roles, skills, and functions played by business intelligence and data professionals. We learned in our first post in this series how the role of business…

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The Changing Role of BI Professionals: From Analysts to Scientists

The following is the first in a series of four blog posts on the evolving roles, skills, and functions played by business intelligence and data professionals. It’s been estimated that 65 percent of current primary school students will eventually hold…

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Infographic: Five ways to make analytics for everyone

It’s not a stretch to say that data is taking over the world. You can see the signs everywhere, from news stories highlighting the breathtaking pace of data creation—projected to hit 163 zettabytes per day by 2025—to the ongoing and…

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Five ways to build a data-driven culture within your organization

In this post guest blogger Jim Donnelly introduces some of the concepts in our latest eBook, Analytics for Everyone, discussing what it takes to drive a data-first culture across your organization. Imagine that it’s been about a year since you…

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